Hydrating facial Cleanser Niacinamide + Glycolic Acid

Niacinamide (3%) – The Skin Barrier Booster
Niacinamide, a form of Vitamin B3, is one of the most dermatologist-recommended skincare ingredients worldwide. At 3%, it is gentle enough for daily use while delivering visible benefits.

Green Flags of Using Niacinamide
✅ Suitable for most skin types, including sensitive skin.
✅ Non-irritating at 3% concentration.
✅ Supports the skin's natural protective barrier.
✅ Helps regulate excess oil without over-drying.

Licorice Extract (2%) – Nature's Brightening Expert
Licorice Extract is a plant-derived ingredient widely known for its brightening and soothing properties. It helps reduce the appearance of post-acne marks, uneven skin tone, and dullness, making the complexion look clearer and more radiant over time. Rich in natural antioxidants, it also helps calm skin exposed to environmental stressors such as pollution, heat, and daily irritants. Its gentle nature makes it suitable for regular use across various skin types.

Green Flags of Using Licorice Extract
✅ Skin looks brighter and more radiant over time.
✅ Post-acne marks appear less noticeable.
✅ Skin tone starts looking more even and balanced.
✅ Redness and visible signs of environmental stress appear reduced.

Sodium PCA (2%) – The Hydration Magnet
Sodium PCA is a naturally occurring component of the skin’s Natural Moisturizing Factor (NMF), making it one of the most effective hydrating ingredients in skincare. It attracts moisture from the environment and helps keep it locked within the skin, supporting long-lasting hydration. Regular use helps prevent dryness and dehydration while improving skin softness, smoothness, and overall comfort. Because it is lightweight and non-comedogenic, it works well for all skin types without feeling heavy or greasy.

Green Flags of Using Sodium PCA
✅ Skin feels hydrated throughout the day.
✅ Reduced feeling of tightness after cleansing.
✅ Skin feels softer, smoother, and more comfortable.
✅ Dry or flaky patches become less noticeable.

Glycolic Acid (1%) – Gentle Daily Skin Renewal
Glycolic Acid is an alpha-hydroxy acid (AHA) that gently exfoliates the skin, helping remove dead skin cells from the surface. At a beginner-friendly concentration of 1%, it promotes gradual skin renewal without the intensity of stronger acid treatments. Consistent use helps improve skin texture, reduce dullness, and reveal fresher-looking skin. Over time, it contributes to a smoother, brighter, and more refined complexion.

Green Flags of Using Glycolic Acid
✅ Skin feels smoother and more refined to the touch.
✅ Complexion appears brighter and less dull.
✅ Makeup applies more evenly on the skin.
✅ Skin texture gradually looks more polished and even.

Glycerin – Essential Moisture Support
Glycerin is one of the most trusted and widely used hydrating ingredients in skincare. As a powerful humectant, it attracts water into the skin and helps maintain healthy moisture levels throughout the day. It works to prevent dryness and discomfort while supporting a soft, plump, and healthy-looking complexion. Its gentle nature makes it suitable even for sensitive skin and daily use.

Green Flags of Using Glycerin
✅ Skin feels instantly more hydrated and comfortable.
✅ Reduced dryness and post-cleansing tightness.
✅ Skin appears plumper and healthier.
✅ Moisture levels feel more balanced throughout the day.

Vitamin E (Tocopherol) – Antioxidant Protection
From Lahore's seasonal smog to Karachi's dust and Islamabad's changing weather conditions, your skin faces environmental challenges every day. Vitamin E is a nourishing antioxidant that helps protect and support the skin against these daily stressors while maintaining hydration and comfort. By supporting the skin barrier and helping retain moisture, it promotes softer, smoother, and healthier-looking skin over time.

Green Flags of Using Vitamin E
✅ Skin feels softer and more nourished.
✅ Improved skin comfort and reduced roughness.
✅ Skin appears healthier and more resilient.
✅ Better moisture retention and lasting softness.

Suitable For:
Dry Skin, Dehydrated Skin, Normal Skin, Combination Skin, Oily Skin.

Skin Concerns:
Dull & tired-looking skin, uneven skin tone, dryness & dehydration, rough skin texture, daily pollution buildup, post-acne marks appearance.

Specially designed for Pakistani skin's skincare needs, Kelpcare Advanced Hydrating Facial Cleanser offers the perfect balance of deep cleansing and lasting hydration. Its carefully selected blend of 3% Niacinamide and 2% Licorice Extract helps improve the appearance of dullness caused by daily exposure to dust, pollution, and harsh environmental conditions, revealing a fresher and more radiant-looking complexion.

Enriched with 2% Sodium PCA, a powerful moisture-binding ingredient, the formula helps keep skin hydrated and comfortable throughout the day without leaving a greasy feel. The addition of 1% Glycolic Acid gently exfoliates the skin’s surface, helping to remove impurities and support a smoother, brighter appearance. Comes with a mild cleaning agent, it effectively washes away dirt, excess oil, and everyday buildup while respecting the skin’s natural moisture barrier.

Whether your skin faces the challenges of hot summers, humidity, or urban pollution, this expertly balanced formula leaves your skin feeling clean, refreshed, soft, and healthy-looking after every wash.